Meet Up Strategic Design Sandbox: Time pacing strategy in Roadmapping

Simonse, W. L. (Speaker)

Activity: Talk or presentation › Talk or presentation at a workshop, seminar, course or other meeting

Description

Wat we doen
To stay competitive companies need to innovate. Their star products and services of today will eventually become obsolete. However a great innovation at the wrong time will just not succeed. When designing innovation roadmaps, timing is key.

Strategic designers need to decide upon the length of their timeline, how far the vision will be projected to a future point in time, and over what time intervals new design innovations will be mapped. The key in answering these questions is in the “design clocks”: the rhythm of innovation in Design Roadmapping.

Design roadmapping is a process that enables organizations and strategic designers to devise creative responses to future strategic challenges. In her book Design Roadmapping, Lianne Simonse guides designers, innovators and strategists alike in their journey of roadmapping the future. https://www.designroadmapping.com/

In this session Lianne will share some of the essentials in design roadmapping, to then delve into the challenges of time pacing (when is the right time to innovate?) through a hands-on exploration of “design clocks” in shared service startups.
Lianne Simonse is passionate about innovation, design and strategy and its wonderful combination. Lianne teaches Design Roadmapping at the Industrial Design Engineering Faculty of Delft University of Technology in The Netherlands and has combined her academic positions with 20 years of professional experience in industry.

The book Design Roadmapping is available at BIS Publishers and Waltman (during May for a special promotion price). Curious? Grasp some inspiration now with a free download of the intro chapter at designroadmapping.com.

Period	22 May 2018
Held at	Meet Up Strategic Design Sandbox, Netherlands
Degree of Recognition	Local

Keywords

Design roadmapping

Documents & Links

Wat we doen We are a community of Strategic Design enthusiasts. Our community is an open platform for the exploration and exchange of ideas, concepts, methods and tools related to the practice of Strategic Design. We prefer “learning by doing” and therefore want to avoid the standard “show & tell” format. We aim for hands-on, interactive and co-creative sessions. As a secondary goal, we want to create awareness and therefore strengthen the position of Strategic Designers in today’s business environment. STRATEGIC DESIGN Strategic Design is a relatively young term, but not necessarily a young domain. When we speak of “Strategic Design” we align with the explanation provided by the Helsinki Design Lab, which is as follows: “(...) Strategic design applies some of the principles of traditional design to "big picture" systemic challenges like healthcare, education, and climate change. It redefines how problems are approached, identifies opportunities for action, and helps deliver more complete and resilient solutions. Strategic design is about crafting decision-making.” OUR FOCUS We will focus on the following areas: - Why is Strategic Design relevant? What is the role of Strategic Design today and in the future? (discussions, panels, movie nights…) - How does one practice Strategic Design? What are the processes, methods and tools? (exploration, hands-on, workshops, co-creation sessions…) - What are the applications of Strategic Design? (cases, examples,presentations …) COMMUNITY Strategic Design is a discipline, which leans on design principles and uses design methods and tools to answer questions on a strategic level. It is not a discipline, which is reserved for designers only. Our aim is to grow a cross-disciplinary community, which will represent different points of view, experiences and needs. We would love to see a high diversity of individuals, who are excited to learn and share their thoughts. CO-CREATION This platform is for and by the community. This means that co-creation is not only encouraged but also expected. This will be visible in the interactive and participatory format of the meetups. Besides that we invite everyone to take the initiative and co-create the content and formats.

Meet Up Strategic Design Sandbox: Time pacing strategy in Roadmapping

Description

Keywords

Documents & Links

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Activities

Design Roadmapping