Research output

  1. The influence of experiential augmentation on product evaluation

    Research output: Contribution to journalArticleScientificpeer-review

  2. Lighting up your product! The influence of retail lighting on product perception

    Research output: Contribution to conferencePosterScientific

  3. Perspective: A review of marketing research on product design with directions for furture research

    Research output: Contribution to journalArticleScientificpeer-review

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ID: 107071