Communicating sustainable shoes to mainstream consumers: The impact of advertisement design on buying intention

MC Visser; V Gattol; RM van der Helm

doi:10.3390/su7078420

Communicating sustainable shoes to mainstream consumers: The impact of advertisement design on buying intention

MC Visser, V Gattol, RM van der Helm

Research output: Contribution to journal › Article › Scientific › peer-review

Original language	English
Pages (from-to)	8420-8436
Number of pages	17
Journal	Sustainability
Volume	7
Issue number	7
DOIs	https://doi.org/10.3390/su7078420
Publication status	Published - 2015

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Peer-lijst tijdschrift

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10.3390/su7078420

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title = "Communicating sustainable shoes to mainstream consumers: The impact of advertisement design on buying intention",

keywords = "Peer-lijst tijdschrift",

author = "MC Visser and V Gattol and {van der Helm}, RM",

year = "2015",

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journal = "Sustainability",

issn = "2071-1050",

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AU - Visser, MC

AU - Gattol, V

AU - van der Helm, RM

PY - 2015

Y1 - 2015

KW - Peer-lijst tijdschrift

UR - http://resolver.tudelft.nl/uuid:b9fa107d-09eb-4b1e-b943-c674b207a128

U2 - 10.3390/su7078420

DO - 10.3390/su7078420

M3 - Article

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VL - 7

SP - 8420

EP - 8436

JO - Sustainability

JF - Sustainability

IS - 7

ER -

Communicating sustainable shoes to mainstream consumers: The impact of advertisement design on buying intention

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Data underlining publication; Communicating sustainable shoes to mainstream consumers:the impact of advertising design on buying intention

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Communicating sustainable shoes to mainstream consumers: The impact of advertisement design on buying intention

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Data underlining publication; Communicating sustainable shoes to mainstream consumers:the impact of advertising design on buying intention

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