Decision Making Based on Bimodal Rating Summary Statistics-An Eye-Tracking Study of Hotels

Ludovik Coba, Markus Zanker, Laurens Rook

Research output: Chapter in Book/Conference proceedings/Edited volumeChapterScientificpeer-review

Original languageEnglish
Title of host publicationInformation and Communication Technologies in Tourism 2019
PublisherSpringer
Pages40-51
Number of pages51
ISBN (Electronic)978-3-030-05940-8
ISBN (Print)978-3-030-05939-2
DOIs
Publication statusPublished - 2019

Keywords

  • Conjoint analysis
  • Explanations
  • Rating summaries
  • Recommender systems
  • e-Tourism

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