Designing business model tooling for business model exploration: An experimental design for evaluation

Alexia Athanasopoulou; Mark de Reuver

doi:10.18690/978-961-286-170-4.33

Designing business model tooling for business model exploration: An experimental design for evaluation

Alexia Athanasopoulou, Mark de Reuver

Information and Communication Technology

Research output: Chapter in Book/Conference proceedings/Edited volume › Conference contribution › Scientific › peer-review

4 Citations (Scopus)

141 Downloads (Pure)

Abstract

Disruptive technologies drive enterprises to rethink how to create and capture value by revising their business models (BM). Even in cases that the need for BM innovation is clear, how entrepreneurs can do it and what they need to be changed it is not always obvious. That leads to the need for BM exploration. BM tooling can support this process, however, existing BM tools are not widely focused on the BM exploration. In previous steps of our research, we designed and developed a digital tooling for BM exploration. This RiP paper presents the experimental design we plan to use to evaluate the effects of the tooling on the BM exploration. Initial results and future steps are discussed. We expect to contribute to the BM literature by understanding what features of BM tooling contribute to BM exploration.

Original language	English
Title of host publication	Conference Proceedings of the 31st Bled eConference Digital Transformation: Meeting the Challenges
Subtitle of host publication	June 17 – 20, 2018, Bled, Slovenia
Editors	Andreja Pucihar, Mirjana Kljajić Borštnar, Pascal Ravesteijn, Jurgen Seitz, Roger Bons
Place of Publication	Maribor
Publisher	University of Maribor Press
Pages	477-489
ISBN (Electronic)	978-961-286-170-4
DOIs	https://doi.org/10.18690/978-961-286-170-4.33
Publication status	Published - 2018
Event	31st Bled eConference: Digital Transformation, Meeting the Challenges - Bled, Slovenia Duration: 17 Jun 2018 → 20 Jun 2018 Conference number: 31

Conference

Conference	31st Bled eConference
Abbreviated title	Bled eConference 2018
Country/Territory	Slovenia
City	Bled
Period	17/06/18 → 20/06/18

Keywords

Business model experimentation
Business Model tooling
Experimental design
Business Models

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10.18690/978-961-286-170-4.33

ATHANASOPOULOU & DE REUVERFinal published version, 664 KB

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Athanasopoulou, A., & de Reuver, M. (2018). Designing business model tooling for business model exploration: An experimental design for evaluation. In A. Pucihar, M. Kljajić Borštnar, P. Ravesteijn, J. Seitz, & R. Bons (Eds.), Conference Proceedings of the 31st Bled eConference Digital Transformation: Meeting the Challenges : June 17 – 20, 2018, Bled, Slovenia (pp. 477-489). University of Maribor Press. https://doi.org/10.18690/978-961-286-170-4.33

Athanasopoulou, Alexia ; de Reuver, Mark. / Designing business model tooling for business model exploration: An experimental design for evaluation. Conference Proceedings of the 31st Bled eConference Digital Transformation: Meeting the Challenges : June 17 – 20, 2018, Bled, Slovenia. editor / Andreja Pucihar ; Mirjana Kljajić Borštnar ; Pascal Ravesteijn ; Jurgen Seitz ; Roger Bons. Maribor : University of Maribor Press, 2018. pp. 477-489

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abstract = "Disruptive technologies drive enterprises to rethink how to create and capture value by revising their business models (BM). Even in cases that the need for BM innovation is clear, how entrepreneurs can do it and what they need to be changed it is not always obvious. That leads to the need for BM exploration. BM tooling can support this process, however, existing BM tools are not widely focused on the BM exploration. In previous steps of our research, we designed and developed a digital tooling for BM exploration. This RiP paper presents the experimental design we plan to use to evaluate the effects of the tooling on the BM exploration. Initial results and future steps are discussed. We expect to contribute to the BM literature by understanding what features of BM tooling contribute to BM exploration.",

keywords = "Business model experimentation, Business Model tooling, Experimental design, Business Models",

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Athanasopoulou, A & de Reuver, M 2018, Designing business model tooling for business model exploration: An experimental design for evaluation. in A Pucihar, M Kljajić Borštnar, P Ravesteijn, J Seitz & R Bons (eds), Conference Proceedings of the 31st Bled eConference Digital Transformation: Meeting the Challenges : June 17 – 20, 2018, Bled, Slovenia. University of Maribor Press, Maribor, pp. 477-489, 31st Bled eConference, Bled, Slovenia, 17/06/18. https://doi.org/10.18690/978-961-286-170-4.33

Designing business model tooling for business model exploration: An experimental design for evaluation. / Athanasopoulou, Alexia; de Reuver, Mark.
Conference Proceedings of the 31st Bled eConference Digital Transformation: Meeting the Challenges : June 17 – 20, 2018, Bled, Slovenia. ed. / Andreja Pucihar; Mirjana Kljajić Borštnar; Pascal Ravesteijn; Jurgen Seitz; Roger Bons. Maribor: University of Maribor Press, 2018. p. 477-489.

Research output: Chapter in Book/Conference proceedings/Edited volume › Conference contribution › Scientific › peer-review

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AU - Athanasopoulou, Alexia

AU - de Reuver, Mark

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N2 - Disruptive technologies drive enterprises to rethink how to create and capture value by revising their business models (BM). Even in cases that the need for BM innovation is clear, how entrepreneurs can do it and what they need to be changed it is not always obvious. That leads to the need for BM exploration. BM tooling can support this process, however, existing BM tools are not widely focused on the BM exploration. In previous steps of our research, we designed and developed a digital tooling for BM exploration. This RiP paper presents the experimental design we plan to use to evaluate the effects of the tooling on the BM exploration. Initial results and future steps are discussed. We expect to contribute to the BM literature by understanding what features of BM tooling contribute to BM exploration.

AB - Disruptive technologies drive enterprises to rethink how to create and capture value by revising their business models (BM). Even in cases that the need for BM innovation is clear, how entrepreneurs can do it and what they need to be changed it is not always obvious. That leads to the need for BM exploration. BM tooling can support this process, however, existing BM tools are not widely focused on the BM exploration. In previous steps of our research, we designed and developed a digital tooling for BM exploration. This RiP paper presents the experimental design we plan to use to evaluate the effects of the tooling on the BM exploration. Initial results and future steps are discussed. We expect to contribute to the BM literature by understanding what features of BM tooling contribute to BM exploration.

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Athanasopoulou A, de Reuver M. Designing business model tooling for business model exploration: An experimental design for evaluation. In Pucihar A, Kljajić Borštnar M, Ravesteijn P, Seitz J, Bons R, editors, Conference Proceedings of the 31st Bled eConference Digital Transformation: Meeting the Challenges : June 17 – 20, 2018, Bled, Slovenia. Maribor: University of Maribor Press. 2018. p. 477-489 doi: 10.18690/978-961-286-170-4.33

Designing business model tooling for business model exploration: An experimental design for evaluation

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