Original languageEnglish
Title of host publicationProceedings of the 39th annual global conference on product innovation management PDMA 2015
Editors s.n.
Place of Publications.l.
PublisherPDMA
Pages266-269
Number of pages4
Publication statusPublished - 2015
EventThe 39th annual global conference on product innovation management PDMA 2015, Anaheim, United States of America - s.l.
Duration: 7 Nov 201511 Nov 2015

Publication series

Name
PublisherPDMA

Conference

ConferenceThe 39th annual global conference on product innovation management PDMA 2015, Anaheim, United States of America
Period7/11/1511/11/15

ID: 3263434