Standard

Judging a product by its cover : Packaging sustainability and perceptions of quality in food products. / Magnier, Lise; Schoormans, Jan; Mugge, Ruth.

In: Food Quality and Preference, Vol. 53, 2016, p. 132-142.

Research output: Contribution to journalArticleScientificpeer-review

Harvard

APA

Vancouver

Author

BibTeX

@article{4e53b134c19c47f2ba56fa1e06fc2508,
title = "Judging a product by its cover: Packaging sustainability and perceptions of quality in food products",
abstract = "In this paper, we test the influence of packaging sustainability on consumers’ perceived quality of foodproducts using two experiments featuring raisins, chocolate bars and coffee. First, the results show thatthe perceived quality of a food product is more positive when it is packed in a sustainable packaging thanwhen it is packed in a conventional packaging. Next, we demonstrate that product sustainability moderatesthe influence of packaging sustainability. Finally, we show that the perceived naturalness of the productinduced by package and product sustainability explains the perception of product quality.",
keywords = "Sustainability, Packaging, Intrinsic and extrinsic attributes, Naturalness, Perceived quality",
author = "Lise Magnier and Jan Schoormans and Ruth Mugge",
year = "2016",
doi = "10.1016/j.foodqual.2016.06.006",
language = "English",
volume = "53",
pages = "132--142",
journal = "Food Quality and Preference",
issn = "0950-3293",
publisher = "Elsevier",

}

RIS

TY - JOUR

T1 - Judging a product by its cover

T2 - Food Quality and Preference

AU - Magnier, Lise

AU - Schoormans, Jan

AU - Mugge, Ruth

PY - 2016

Y1 - 2016

N2 - In this paper, we test the influence of packaging sustainability on consumers’ perceived quality of foodproducts using two experiments featuring raisins, chocolate bars and coffee. First, the results show thatthe perceived quality of a food product is more positive when it is packed in a sustainable packaging thanwhen it is packed in a conventional packaging. Next, we demonstrate that product sustainability moderatesthe influence of packaging sustainability. Finally, we show that the perceived naturalness of the productinduced by package and product sustainability explains the perception of product quality.

AB - In this paper, we test the influence of packaging sustainability on consumers’ perceived quality of foodproducts using two experiments featuring raisins, chocolate bars and coffee. First, the results show thatthe perceived quality of a food product is more positive when it is packed in a sustainable packaging thanwhen it is packed in a conventional packaging. Next, we demonstrate that product sustainability moderatesthe influence of packaging sustainability. Finally, we show that the perceived naturalness of the productinduced by package and product sustainability explains the perception of product quality.

KW - Sustainability

KW - Packaging

KW - Intrinsic and extrinsic attributes

KW - Naturalness

KW - Perceived quality

U2 - 10.1016/j.foodqual.2016.06.006

DO - 10.1016/j.foodqual.2016.06.006

M3 - Article

VL - 53

SP - 132

EP - 142

JO - Food Quality and Preference

JF - Food Quality and Preference

SN - 0950-3293

ER -

ID: 7800167